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The dark side of marketing seemingly Light cigarettes: successful images and failed fact Tobacco Control Asbestos Filter Cigarettes & Kent Micronite Compensation Cross section of an asbestos laden cigarette filter. Kent's Micronite filter cigarettes were popularly marketed as a "Taste Improvement" and "Kind on the Lungs". : r interestingasfuck Kent cigarettes, introduced in 1952 by the P. Lorillard Company, utilized a Micronite filter made primarily of crocidolite (blue asbestos), one of the most dangerous forms of the mineral. This marketing as KENT MICRONITE Museum of Failure Innovation Isn't Always the Answer
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